People are always intrigued by the back story, so here it is . . .

In my town (Melbourne, Australia) the major daily newspapers put out an entertainment liftout once a week. They are always full of the latest music genius from somewhere else. Then 6 months later, I don’t hear anything else about them. Or, if I am still hearing about them, it’s often about their drug habit, their relationship breakdown, their weight gain / weight loss, or their underwear line.

Where is music in all this ?

The press don’t write about working musicians – the people I know – my colleagues, the musos – except to reprint the stuff in the press releases we send them, a trick we learned from the major labels.

Its such a tired old model.

The musicians on Digital Pill are not waiting to be discovered, they have discovered themselves and go about doing their job of telling people what they have discovered through their music. Digital Pill is about these musicians; its about their music and about the stories of their lives because, call me crazy, but I reckon that YOU may just want to know about THEM and what they are up to.

You’ll notice that with each post there are a set of links – the musicians website, their work on iTunes, CDs or perhaps the music lesson they are giving in PDF format. Go and check these people out and listen to the incredible music they make.

Leo Dale

And then there is this comment from our music industry insider, who shall henceforth be known as . . . . JOURNO X . . .

“Music journalism long ago stopped even pretending to be journalism about music. It is a branch of the pop marketing machine, skimming its percentage of the modern teenager’s entertainment dollar. What gets reviewed is based on the perceived popularity of any given act. The quality of the act’s music is impossible for most “critics” even to discern, so entrenched are they in several generations of popular (cool) culture. As in all strictly commercial operations, the lowest common denominator rules the entertainment supplement of a newspaper. Valuable art remains a world apart. For proof of this, you need look no further than the amount of advertising revenue/ comparative readership generated by your obviously worthy, interesting and intelligent blog about talented musicians. I wish you well and I will read it with interest. However, sadly, I will continue reviewing mostly overseas acts for a living.”